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Title: Effective Advertising: Understanding When, How, and Why Advertising Works, Author: Gerard J. Tellis
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Effective Advertising:…
by Gerard J. Tellis
Explore Series
eBook $58.49 $62.00 Current price is $58.49, Original price is $62.00.
Title: It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business Is Driven by Purpose, Author: Roy M. Spence Jr.
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It's Not What You Sell, It's…
by Roy M. Spence Jr., Haley Rushing (Contribution by)
eBook $70.00
Title: Measurement for the Social Sciences: The C-OAR-SE Method and Why It Must Replace Psychometrics, Author: John R. Rossiter
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Measurement for the Social…
by Roy M. Spence Jr., Haley Rushing (Contribution by)
eBook $130.49 $149.00 Current price is $130.49, Original price is $149.00.