“Should I lower my price point? Give my new product away for free online? How do I compete when my goods, services, or business model might be duplicated?” In this candid, 21st-century-savvy guide, Dante Lee illustrates how passion can become profit by addressing the questions that every businessperson needs to ask. Black Business Secrets discusses the entrepreneurial skills that African-American business owners must master in order to compete in a world where most new companies fail within three years.
Whether you’re a weekend entrepreneur or a career-changing professional, Lee’s motto—“don’t be a worrier, be a warrior”—applies. From personal branding to best practices, this empowering blueprint offers surefire tips and strategies designed to ensure business survival and success.
“Should I lower my price point? Give my new product away for free online? How do I compete when my goods, services, or business model might be duplicated?” In this candid, 21st-century-savvy guide, Dante Lee illustrates how passion can become profit by addressing the questions that every businessperson needs to ask. Black Business Secrets discusses the entrepreneurial skills that African-American business owners must master in order to compete in a world where most new companies fail within three years.
Whether you’re a weekend entrepreneur or a career-changing professional, Lee’s motto—“don’t be a worrier, be a warrior”—applies. From personal branding to best practices, this empowering blueprint offers surefire tips and strategies designed to ensure business survival and success.
Black Business Secrets: 500 Tips, Strategies, and Resources for the African American Entrepreneur
336
Black Business Secrets: 500 Tips, Strategies, and Resources for the African American Entrepreneur
336Related collections and offers
Product Details
| ISBN-13: | 9781401929541 |
|---|---|
| Publisher: | Hay House, Inc. |
| Publication date: | 11/15/2010 |
| Pages: | 336 |
| Product dimensions: | 5.90(w) x 8.90(h) x 0.90(d) |
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