Cultural Economy: Cultural Analysis and Commercial Life / Edition 1

by Paul du Gay, Michael Pryke

Overview

Phrases such as "corporate culture," "market culture" and the "knowledge economy," have now become familiar clarion calls in the world of work. They are calls that have echoed through organizations and markets. Clearly something is happening to the ways markets and organizations are being represented and intervened in and this signals a need to reassess their very constitution. In particular, the once clean divide that placed the economy, dealt with mainly by economists, on one side, and culture, addressed chiefly by those in anthropology, sociology and the other "cultural sciences," on the other, can no longer hold.

This volume presents the work of an international group of academics from a range of disciplines including sociology, media and cultural studies, social anthropology and geography, all of whom are involved not only in thinking "culture" into the economy but thinking culture and economy together.

Product Details

ISBN-13:	9780761959922
Publisher:	SAGE Publications
Publication date:	04/11/2002
Series:	Culture, Representation and Identity Series
Pages:	256
Product dimensions:	6.14(w) x 9.21(h) x 0.63(d)

About the Author

Paul du Gay is a Senior Lecturer in Sociology at The Open University

Before joining the Open University I worked in the School Management, UMIST (University of Manchester Institute of Science and Technology), the Department of Land Economy, University of Cambridge, and the Department of Geography, Queen Mary, University of London.

I was a Fellow of the Institute of Advanced Study and a Fellow of St John’s College, University of Durham from 1 October to 20 December 2007.

I am a co-editor of the new Journal of Cultural Economy.

Table of Contents

Cultural Economy - Paul du Gay and Michael Pryke
An Introduction
Economics as Interference - John Law
Symbolic Economies - John Allen
The 'Culturalization' of Economic Knowledge
Capturing Markets from the Economists - Don Slater
Work Ethics, Soft Capitalism and the 'Turn to Life' - Paul Heelas
From Holloway to Hollywood - Angela McRobbie
Happiness at Work in the New Cultural Economy
Identities and Industries - Keith Negus
The Cultural Formation of Aesthetic Economies
Re-Imagining the Ad Agency - Sean Nixon
The Cultural Connotations of Economic Forms
Advertising, Persuasion and the Culture/Economy Dualism - Liz McFall
The Unintended Political Economy - Daniel Miller
Production, Consumption and 'Cultural Economy' - Alan Warde
Performing Cultures in the New Economy - Nigel Thrift

Editorial Reviews

Contributors from the social sciences and humanities have noticed that the numbers approach to explaining or understanding The Economy no longer adds up. They believe that something called culture is somehow critical not only for understanding what is happening, but also for intervening in contemporary economic and organizational life. They explore economics as interference, happiness at work in the new cultural economy, the cultural connotations of reimagining the advertising agency, the unintended political economy, and other notions. The 11 essays are from a January 2000 workshop at the Open University. Annotation c. Book News, Inc., Portland, OR (booknews.com)

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