How to License Your Million Dollar Idea: Everything You Need to Know to Turn a Simple Idea into a Million Dollar Payday

by Harvey Reese, Barrett Whitener (Narrated by)

Overview

TURN YOUR GREAT IDEA INTO A GREAT BIG FORTUNE...We all have great ideas, and every day, ordinary people turn their dimple, clever ideas into products or services that earn them millions in royalties. So what separates those who earn money exploiting their ideas from those who don't?The answer is in your hands: this audio book gives you all the information and all the motivation you need to turn your ideas into money without investment or financial risk. Totally revised and updated, this Second Edition covers recent changes in patent law and how the Internet has impacted modern licensing. Author Harvey Reese, a successful new product developer, consultant and licensing agent, reveals his proven step-by-step process for formulating an idea that manufacturers are willing to pay for and gives you the nuts and bolts information on patents, negotiating the deal and the licensing process. Filled with examples of successful, well-known licensing ventures, How to License your Million Dollar Idea has all the information and motivation you need to grow your idea into a fortune.

Product Details

ISBN-13:	2000003451555
Publisher:	Gildan Media Corp
Publication date:	04/18/2008
Series:	Your Coach in a Box
Edition description:	Unabridged

Table of Contents

PREFACE.

INTRODUCTION.

Whether you've invented a great new product have an idea for a TV game show or a new web business or software program, read on to learn the steps to a great licensing deal.

CHAPTER 1. CREATING THE IDEA.

Introducing the C.R.A.S.H. Course in Product Licensing.   How to direct your thinking along a brilliant and productive route.

CHAPTER 2. EVALUATING YOUR IDEA.

How to make sure that your wonderful new idea is really as brilliant and original as your friends and relatives tell you it is.

CHAPTER 3. THE END OF THE FREE RIDE.

All about protecting your new idea with or without patents and copyrights, and the lawyers and charlatans you’ll meet along the way.

CHAPTER 4. HOW TO SWING INTO ACTION.

All you need to know to prepare your presentation material in a way that will knock their socks off (the devil is in the details).

CHAPTER 5. LET'S START THE SHOW!

How to locate the perfect person in the perfect company who's waiting to hear about your great idea and is prepared to shower you with riches.

CHAPTER 6. WHAT TO SAY AND HOW TO PLAY.

This is an eyeball-to-eyeball business, so here's how to avoid the underlings and clerks, and get yourself in front of the person who can say yes.

CHAPTER 7. GETTING TO “YES!”.

What to say and what to do to present your new idea in the kind of impressive and persuasive way to achieve the results you're aiming for.

CHAPTER 8. REAPING THE HARVEST.

Reviewing a sample licensing contract to understand and acquire all of the rewards that your creativity and achievement entitle you to.

CHAPTER 9. LISTENING TO SUCCESSFUL INVENTORS.

What to do and what to avoid. Successful inventorstell of the goof-ups to avoid and the brilliant moves to make to help you achieve the results that they did.

CONCLUSION.

APPENDIX.

INDEX.