Industrial Design, Competition and Globalization
Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.
1100673632
Industrial Design, Competition and Globalization
Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.
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Industrial Design, Competition and Globalization
250Industrial Design, Competition and Globalization
250
125.0
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Product Details
ISBN-13: | 9780230203495 |
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Publisher: | Palgrave Macmillan UK |
Publication date: | 12/15/2009 |
Edition description: | 2010 |
Pages: | 250 |
Product dimensions: | 5.60(w) x 8.60(h) x 0.80(d) |
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