Marketing: Business English Series

by Anthea Van Der Pluym

Overview

A practical marketing book written in easy to understand English for people who speak English as a second language.
Learn how to
Design your product and service.
Package it and make it attractive to sell.
Decide on where you will sell it - your marketing channels.
Understand what makes it unique and desirable to your customers.
Design and create marketing adverts and branded materials.
Learn how to network and use business relationships to promote it.
Learn how to use technology to help you market and deliver it online.
Ideal for students of business courses, and small business owners in countries where English is spoken as a second language, but is needed for business purposes.

Product Details

BN ID:	2940154374863
Publisher:	Anthea Van Der Pluym
Publication date:	09/05/2017
Sold by:	Smashwords
Format:	eBook
File size:	149 KB

About the Author

Anthea is a thought leader and change agent on women's ability in society. As a successful public speaker, author and educator, she champions authenticity, and self empowerment to grow women personally and professionally. She works tirelessly to coach and mentor women's personal growth and motivate them to take up a greater role in society and business. Her inspirational material is available through ebooks. courses, and public speaking events. She holds a BCom, and MBA with distinction as well as 20 years business and training experience. When she is not travelling around the world, she paints and potters in her ocean town, Hermanus in South Africa.