The Lorax Pop-up!

by Dr. Seuss, David A. Carter (Designed by)

Overview

Dr. Seuss's well-known and well-loved The Lorax is as timely now as it was when it was first published in 1971—perhaps even more so.  This bestselling ecological warning is now available in an elaborate pop-up book, published in conjunction with the release of The Lorax feature film on March 2, 2012—Ted Geisel's birthday.
David Carter has transformed Seuss's powerful message and has brought to life the Lorax, the Bar-ba-loots, the Truffula Tree Tufts—and more—in eight dynamic pop-up spreads.

Product Details

ISBN-13:	9780375860355
Publisher:	Random House Children's Books
Publication date:	01/10/2012
Pages:	18
Product dimensions:	8.50(w) x 10.40(h) x 1.60(d)
Age Range:	3 - 8 Years

About the Author

About the Author:

THEODOR GEISEL (aka Dr. Seuss) is quite simply the most beloved children's book author of all time.  Long considered a national treasure, he died at the age of 87 in 1991 at his home in La Jolla, California. 

Dr. Seuss wrote and illustrated 44 books.

About the Designer:

DAVID A. CARTER is the author of 75 pop-up books, including the bestselling Bugs in a Box® series that has sold more than six million copies.  He is also the creator of the magnificent pop-ups One Red Dot, Blue 2, Horton Hears a Who Pop-up!, Oh, the Places You'll Go Pop-up!, and Lots of Bots! David lives with his wife and two daughters in Auburn, California.

Date of Birth:

March 2, 1904

Date of Death:

September 4, 1991

Place of Birth:

Springfield, Massachusetts

Place of Death:

La Jolla, California

Education:

B.A., Dartmouth College, 1925; Oxford University (no degree)

Editorial Reviews

Carter takes this classic story of environmental awareness to new heights, seamlessly integrating Dr. Seuss’s verses into his expertly engineered spreads. Turning a wheel makes Humming-Fish splash in a “rippulous” pond, “back in the days when the grass was still green”; flaps reveal mini pop-ups and additional text, while large pop-ups take center stage in each spread. The Lorax bursts out from a stump with a “ga-Zump,” framed by an explosive burst of spiky color behind him, and the Thneed factory’s pipes release purple plumes of “smogulous smoke,” through which the Lorax makes his despondent retreat. Seuss’s iconic characters thrive in Carter’s capable hands. Ages 3–up. (Jan.)

Publishers Weekly

Publishers Weekly, January 23, 2012:
"Seuss’s iconic characters thrive in Carter’s capable hands."

From the Publisher

Written in the first person, this is the tale of the imaginary Lorax and his friends, the Bar-ba-loots, frisking about in their Bar-ba-loot suits and knitting the soft tuft of the beautiful Truffula Trees into Thneed, that all people need, when a Lorax jumps out of a tree stump to speak for the trees. But no one listened and they kept chopping down trees. "I'm figgering on biggering and biggering and biggering," said one and they kept on chopping as much as they pleased until the last tree fell and nothing remained but tree stumps and an empty knitting factory. So the Lorax left "without leaving a trace," and nothing happened for a long time until someone was given the very last Truffula Tree seed to plant and care for so "the Lorax and all his friends may come back." Reviewer: Eleanor Heldrich

Children's Literature - Eleanor Heldrich

Though looking a little tightly packed in just eight spreads, Dr. Seuss's cautionary environmental fable takes on fresh energy (and urgency) thanks to Carter's simple but large-scale pop-ups. At the prompting of a little boy, the never-seen Once-ler, standing in for all blindly greedy entrepreneurs, relates the melancholy tale of how he turned the Truffula Trees into Thneeds ("a Fine-Something-That-All-People-Need!"). As he does so, the color scheme goes from vivid green to dismal gray as an idyllic grove is exploited in stages until it's just a polluted wasteland. Featuring an open design in which the (painfully) small-type text tends to fill up the ground, each spread contains a large central pop-up with several smaller ones at the edges or under shaped gatefolds. In contrast to the radiant burst with which the habitat's guardian Lorax appears from the stump of the first felled Truffula Tree, views of the smoking, increasingly noxious-looking Thneed factory soon take center stage until, at the end, the Lorax soars off through a putrid cloud, leaving only a tantalizing "UNLESS" behind. A corner flap opens to the resolution, in which the Once-ler passes the last Truffula seed and the responsibility for nurturing it on to the next generation. Good luck, Gen Z. (Pop-up/picture book. 6-9)

Kirkus Reviews