The Science of Persuasion: A Litigator's Guide to Juror Decision-Making
The ability to persuade comes naturally to some people and is completely foreign to others. This new second edition, is your thorough guide to the way jurors make decisions, and how you can use that knowledge to convince them that your story of a case is the correct version. This book was written for law students, experienced litigators, and everyone in between who needs to understand the most effective ways to convince a jury.
1111011456
The Science of Persuasion: A Litigator's Guide to Juror Decision-Making
The ability to persuade comes naturally to some people and is completely foreign to others. This new second edition, is your thorough guide to the way jurors make decisions, and how you can use that knowledge to convince them that your story of a case is the correct version. This book was written for law students, experienced litigators, and everyone in between who needs to understand the most effective ways to convince a jury.
69.99 In Stock
The Science of Persuasion: A Litigator's Guide to Juror Decision-Making

The Science of Persuasion: A Litigator's Guide to Juror Decision-Making

The Science of Persuasion: A Litigator's Guide to Juror Decision-Making

The Science of Persuasion: A Litigator's Guide to Juror Decision-Making

eBook2nd Edition (2nd Edition)

$69.99 

Available on Compatible NOOK devices, the free NOOK App and in My Digital Library.
WANT A NOOK?  Explore Now

Related collections and offers


Overview

The ability to persuade comes naturally to some people and is completely foreign to others. This new second edition, is your thorough guide to the way jurors make decisions, and how you can use that knowledge to convince them that your story of a case is the correct version. This book was written for law students, experienced litigators, and everyone in between who needs to understand the most effective ways to convince a jury.

Product Details

ISBN-13: 9781627225366
Publisher: American Bar Association
Publication date: 02/16/2015
Sold by: Barnes & Noble
Format: eBook
Pages: 343
File size: 2 MB

About the Author

Brad Bradshaw is the president of Bradshaw Litigation Consulting, LLC. He has a Ph.D. in psychology from the University of Kentucky where his research included persuasion and juror decision-making. He resides in Austin Texas.
From the B&N Reads Blog

Customer Reviews