Worthless, Impossible, and Stupid: How Contrarian Entrepreneurs Create and Capture Extraordinary Value

by Daniel Isenberg, David Drummond (Narrated by)

Overview

An essential guidebook for the new class of global entrepreneurs who are changing the way we do business; a rallying call for those whose ideas were ever called worthless, impossible, or even stupid.

Product Details

ISBN-13:	9781622314553
Publisher:	HighBridge Company
Publication date:	05/14/2014
Edition description:	Unabridged; 8.75 hours
Pages:	570
Product dimensions:	6.40(w) x 5.30(h) x 1.10(d)

About the Author

DAVID DRUMMOND received an AudioFile Earphones award for his very first audiobook narration effort. Since then, he has recorded nearly fifty audiobooks for many different publishers and in many different genres. He lives with his family in Seattle.

Editorial Reviews

10/15/2014
Isenberg (entrepreneurship practice, Babson Coll.) presents a fresh perspective on entrepreneurship, one that focuses on helping enterprising individuals see hidden value in opportunities and on how to use this skill to develop products and services that consumers initially may not even know they want. Isenberg links with entrepreneurism the important function of a business to create new value in new ideas that otherwise would not have been created. Isenberg also assists budding entrepreneurs with developing a mental clarity that helps them recognize opportunities where others see nothing, while maintaining a high level of commitment to being extraordinary. He emphasizes contrarian thinking that breaks the mold of traditional venture-capital investing and targets a new class of global entrepreneurship. Quality improvement professionals will recognize in this work some of the key principles championed by W.E. Deming, one of the world's most important quality consultants. The many stories of successful new businesses around the world that broke the traditional rules of start-up and narrator David Drummond's solid, steady reading help listeners connect with this important contribution to business literature. VERDICT Recommended for the business collections of public libraries.—Dale Farris, Groves, TX

Library Journal - Audio