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    The New Articulate Executive: Look, Act and Sound Like a Leader

    The New Articulate Executive: Look, Act and Sound Like a Leader

    4.5 2

    by Granville N. Toogood


    eBook

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    $20.49
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      ISBN-13: 9780071745918
    • Publisher: McGraw-Hill Education
    • Publication date: 06/11/2010
    • Sold by: Barnes & Noble
    • Format: eBook
    • Pages: 240
    • File size: 3 MB

    About the Author
    Granville Toogood
    is a principal Faculty Member of Liminal Group, President of Granville Toogood Associates, a best-selling author, consultant, seminar leader and speaker who has inspired audiences all over the world. His clients have included more than two-thirds of the Fortune 500 CEOs and thousands of executives and managers from other blue-chip companies, including GE, Deloitte & Touche, NBC, Morgan Stanley, Swiss Bank, Philip Morris, UBS, Credit Suisse, NYSE, Northrop Grumman and Citigroup, among others. He is creator of the benchmark Perfect Presentation concept. He is a former Life Magazine and television reporter who produced The Today Show News, and produced network news programs for NBC and ABC.

    Table of Contents

    Part I: The Speaking Game; How to Come Across As A Leader; Understanding Your Audience; Part II: Organizations. Writing, and Presentations; First Steps to Organizing Your Presentation; Designing the Perfect Presentation; The Strong Beginning; Forging A Powerful Message; Talking with Pictures; The Conservational Approach; The Strong Finish; Getting The Message Across; Write Like You Speak; The Six Most Common Language Mistakes; Part III: Delivery: How To Beat Fear; Avoiding Dangerous Speaking Traps; The 18-Minute Wall; How to Capture Your Audience; Keep The Momentum Going; The Power of Silence; Your Image; How to Read A Prepared Text Like A Pro; When to Use Visual Aids; The Correct Use of Slides and PowerPoints; Going By the Book; How to Control Your Presentation; A Special Mention About PowerPoints; Flip Charts; And Conference Room Wall Presentations; After The Speech; Dealing with the Media; Handling Hecklers; Training Yourself; What's It All Worth To You

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    The Classic Guide to Business Communications . . . Updated for a New Generation of Media-Savvy Leaders

    Even with the latest high-tech tools and communication options, the simple truth is this: You need to look, act, and sound like a leader to succeed in today's world. According to top executive coach Granville Toogood, “Wonderful things happen when people talk face-to- face." His proven secrets of professional speaking give you the power and confidence to command any audience--in any situation—and get results.

    "An indispensable tool for executive success." -- Zbigniew Brzezinski, Robert E. Osgood Professor of American foreign policy at Johns Hopkins University's School of Advanced International Studies

    "Granville Toogood is a brilliant communicator and teacher who has made world-class communicators out of our people." -- Michael Koffler, Chairman, Young President’s Organization

    "The beauty of Granville Toogood's method is how simple it is to implement." -- Scudder Fowler, CEO, The Liminal Group

    "Granville Toogood is a transformational teacher and coach. His new book is a must read for anyone hoping to effectively engage an audience or lead organizations." -- Sean Geehan, President, The Geehan Group

    "Makes the capable business person more capable, more successful, and definitely more confident." -- Martha Stewart

    Corporate coach Granville Toogood has trained some of the biggest names in business today--including 38 top executives in the Fortune 50--and his bestselling book, The Articulate Executive, has become the gold standard when it comes to public speaking and corporate communications.

    This all-new edition provides you with the most powerful speaking tools and techniques from Toogood's acclaimed workshops--so you can look, act, and sound like a leader in any situation.

    Using his proven step-by-step system, you can:

    • Position yourself as a leader in your industry.
    • Command any venue and compel any audience.
    • Use the "8-second rule" to make a strong first impression.
    • Speak with the confidence of a CEO.
    • Outperform in any presentation.

    Whether you are giving a speech, making a presentation, conducting a meeting, or simply talking one-on-one, these tried-and-true communication techniques are guaranteed to help you step up your game and speak like a pro.

    The book is filled with easy-to-use checklists and essential tips to help you organize your thoughts and deliver your message--with confidence, style, and great success. In addition, you'll learn how to master high-tech tools such as PowerPoint and deck presentations, how to deal with Q&A sessions and media interviews, and how to write winning corporate communications that really do the job.

    Remember: In today's competitive market nothing is more important than how you present yourself and your company--and no book is more informative and powerful at this--than Granville Toogood's The New Articulate Executive.

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