Robert W. Bly (Dumont, NJ) is a professional writer and self-made millionaire. He is the author of seventy books, including several popular volumes on writing. McGraw-Hill calls him "America's top copywriter," and he is the recipient of the American Artists & Writers Institute's 2007 Copywriter of the Year award. He has lectured on writing, publishing, and marketing to numerous groups, including American Writers & Artists, Inc.; National Speakers Association; and American Society of Journalists and Authors. He is a former adjunct professor of communications at New York University.